May 192012
 

PROFESSOR ALI SUKHANVER

 

‘The Meadow:Kashmir1995 – Where the terror began’ is a book recently released in March 2012. Adrian Levy & Catherine Scott-Clark are the authors of this book. The authors say they spent a long time on doing research and investigation and finally succeeded in finding out the reality that the Indian government itself is behind the long story of human rights violations inKashmir. Commenting upon the kidnapping of six western tourists in 1995 from Anantnag the authors say, “It appeared that there were some in the Indian establishment who did not want this never-ending bad news story of Pakistani cruelty and Kashmiri inhumanity to end, even when the perpetrators themselves were finished.” The writers claim kidnapping of six western tourists in 1995 including two Britons, two Americans, one German and one Norwegian tourist in Anantnag district was carried out by a group of Kashmiri militants who worked for Indian Army. The tourists were kidnapped by a terrorist organization Al-Faran, which initially demanded release of 21 persons including Harkat chief Maulana Masood Azhar and Omar Sheikh. Later Azad Nabi, a pro-govt militant, bought four from Al Faran for 4 lakhs and shot them on 24 Dec 1995. In all this story of abduction the most interesting thing is the demand of release of Harkat chief Maulana Masood Azhar, who in fact has nothing to do with Al-Faran. His name was included in the demand list just to dragPakistaninto the affair and to give the world a false impression thatPakistanwas behind this abduction.Indiaauthorities are still projecting the thought that Al-Faran, which claimed responsibility for the abductions, was part of the Harkat-ul-Ansar militant group but Harkat denies any ties with Al-Faran.

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 Posted by at 10:59 am
May 152012
 

Mehmood Ul Hassan Khan
Muhammad Yuosf


ABSTRACT

We live in a complicated world and multilayered society where elements of love and hatred, virtue and vice and conspiracy and compassion work side by side to motivate the people to do wonders or excel beyond other expectations. The world is full of stresses, frustrations, conflicts and resolutions.

Right from the beginning, people have been differing and resisting about any change in their recognized social, religious, cultural and the last but not the least, commercial beliefs. On the contrary, conflicts are generated, highlighted and projected to achieve certain motivations in order to win a political battle, cultural domination, religious superiority and corporate paybacks. Cognitive Dissonance is the feeling of uncomfortable tension which comes from holding two conflicting thoughts in the mind at the same time.

Cognitive dissonance is central to many forms of persuasion to change beliefs, values, attitudes and behaviors. The tension can be injected suddenly or allowed to build up over time. Different communication methods are applied to motivate certain readership or clusters of people to defame any political figure, distort any noble idea/movement and create ambiguities and controversies.

Cognitive Dissonance Theory (CDT) argues that the experience of dissonance or incompatible beliefs and actions is aversive and people are highly motivated to avoid it. In their efforts to avoid feelings of dissonance, people will avoid hearing views that oppose their own, change their beliefs to match their actions, and seek reassurance after making a difficult decision.

It is commonly applied in the disciplines of economics, political sciences, international relations, psychology and sociology. It is also useful to use in the fields of marketing, management, advertising and criminology.

Cognitive dissonance is a very powerful motivator which will often lead us to change one or other of the conflicting belief or action. Human being is a social animal said by Aristotle has different conflicting shades in its personality, taught process, conducting patterns and executing preferences.

This theory tries to explore different experiments, reasons, logics and conclusions in order to reduce conflicting conditions. It also speaks about consistence, inconsistency, different kind of consistency in a person, multicultural studies, religious affiliation/ emotional attachments political euphoria and business decisions in any specific environment.

It also tells us the different methods of reducing cognitive dissonance by bringing change in behavioral cognitive element, changing an environmental cognitive element or by adding new cognitive elements.

This research studies may be useful to teachers and students of communication, political sciences, economics, international relations, management, marketing and other related disciplines. American Psychological Society (APS) methods will be followed.

INTRODUCTION

American social psychologist Leon Festinger tabled this theory in 1956. It comes from social psychology. It is one of the most famous and influential theories. It proposes that people have a motivational drive to reduce dissonance by changing their attitudes, beliefs and behaviors or by justifying or rationalizing all these human characteristics. It shows the distressing mental state caused by inconsistency between two beliefs or a belief and an action. It assumed that humans are consistent and they must find a resolution when beliefs, conflicts or actions do not match beliefs.

He synthesized a set of studies to refine a theory about communication’s social influences. He proposed cognitive dissonance theory as a way to explain the tension that exists when people’s attitudes are dissimilar with their behaviors.

It has been one of the most influential theories in social psychology who study attitudes and attitude-behavior consistency. It remained one of the main hot topics during the late 1950s-1970s. The self theories were formulated through theoretical problems and conflicting findings in the early 1980s, but cognitive dissonance regained its place as the umbrella theory for selective exposure to communication by the late 1980s.

HISTORIC PERSPECTIVES

Festinger first developed this theory in the 1950s to explain how members of a cult who were persuaded by their leader, that the earth was going to be destroyed on 21st December and that they alone were going to be rescued by aliens. In his book, When Prophecy Fails, he tells how when the aliens did not destroy the earth as the cult leader predicted, that the cult changed its message to lesson the dissonance. They accepted the new prophecy that the aliens had spared the planet for their sake. Notice they changed.

In the 1950s, the field of psychology was dominated by the idea of behaviorism, which basically taught that all behavior is motivated by rewards and punishment.

LITERATURE REVIEW

Cognitive dissonance is one of the most heavily studied phenomena in the history of psychology. The term cognitive dissonance describes a psychological state in which an individual’s cognitions beliefs, attitudes, and behaviors are at odds (Festinger, 1957). People experience cognitive dissonance as aversive (Elliot & Devine, 1994), and are motivated to resolve the inconsistency between their discrepant cognitions.

Empirical studies have suggested that cognitive dissonance theory provides fruitful insight to, for example, religious behavior (Festinger, Carlsmith, 1964) and curing phobias (Cooper, 1985). In an influential article, Akerlof and Dickens (1982) argue that cognitive dissonance theory may have important implications also for a wide range of economic problems such as safety regulation, social security, innovation, marketing, and crime. Recently, cognitive dissonance theory has also been suggested to provide insights to the understanding of voting behavior and elections.

Psychologists have long been interested in the nature of cognitive dissonance, as this phenomenon has implications for many areas of psychology, including attitudes and prejudice (e.g., Leippe & Eisenstadt, 1994), moral cognition (e.g., Tsang, 2002), decision making (e.g., Akerlof & Dickens, 1982), happiness (e.g., Lyubomirsky & Ross, 1999), and therapy (Axsom, 1989). It has been refined in later work (Aronson, 1959; Brehm & Cohen, 1970; Festinger, 1964; Brehm, 1956).

SIGNIFICANCE OF COGNITIVE DISSONANCE THEORY:

Cognitive dissonance plays a role in many value judgments, decisions and evaluations. Becoming aware of how conflicting beliefs impact the decision-making process is a great way to improve your ability to make faster and more accurate choices.

Examples

Here are some examples of the Cognitive dissonance theory:

Example 1

The example grapes are sour follows a pattern: one desires something, finds it unattainable, and reduces one’s dissonance by criticizing it. If I have some, I would not eat them, justification.

Example 1I

Knowing that smoking is harmful (First cognition) while liking to smoke (second cognition). The Cognitive dissonance theory’s conditions were met because those cognitions are dissonant.

Example III

Believing that lying is bad (First cognition) and being forced to lie (second cognition).

Example IV

Liking a friend (first cognition) while knowing that he hates your brother (second cognition)

CORE ASSUMPTIONS AND STATEMENTS:

It is an important communication theory adopted from social psychology. It has generated hundreds and hundreds of studies, from which much has been learned about the determinants of attitudes and beliefs, the internalization of values, the consequences of decisions, the effects of disagreement among persons, and other important psychological processes.

It has two distinctive parts i.e. cognitive, thinking or the mind; and dissonance, inconsistency or conflict. It is the simplest version of the social psychology theory that has enjoyed wide acceptance in a variety of disciplines including communication. It focuses human beings/individuals as one of the important actors to take effective and meaningful decisions. It also highlights their struggle (internal/eternal) for maintaining status que achieving in their beliefs. It speaks about different communication methods to influence their decisions making process by creating dissonance. It pinpoints their responses by using dissonance-reduction strategies to regain equilibrium, especially if the dissonance affects their self-esteem (Heider, 1958).

It suggests that:

(a) Dissonance is psychologically uncomfortable enough to motivate people to achieve consonance.
(b) In a state of dissonance, people will avoid information and situations that might increase the dissonance.
(c) People are motivated to maintain consistency between their attitudes and their behaviors, or between different attitudes that they hold. That is, they want their behavior to match what they believe, or they want to have attitudes that match each other.
(d) When people have inconsistent attitudes and behaviors for example, when they behave contrary to their values they are likely to experience dissonance. Dissonance is aversive states of tension that people are motivated to reduce or eliminate (Festinger, 1957). Dissonance is particularly strong when attitudes/behaviors that are important to the self are involved (Aronson, 1968).

SCOPE AND APPLICATION:

Since it is very important and has multiplier effects it applies to all situations involving attitude formation and change. This theory is able to manipulate people into certain behavior, by doing so these people will alter their attitudes themselves. It is especially relevant to decision-making and problem-solving.

REDUCTION STRATEGIES:

There are several strategies for reducing dissonance, including:

(a) Changing the behavior to match one’s attitude

(b) Changing the attitude to match one’s behavior

(c) Cognitively minimizing the degree of inconsistency or its importance

CASE STUDY:

Consider a driver who refuses to use a seat belt despite knowing that the law requires it, and it saves lives. Then a news report or a friend’s car incident stunts the scofflaw into facing reality. Dissonance may be reduced by altering behavior i.e. start using a seat belt so the behavior is consonant with knowing that doing so is smart or seeking information that is consonant with the behavior i.e. air bags are safer than seat belts. If the driver never faces a situation that threatens the decision not to use seat belts, then no dissonance-reduction action is likely because the impetus to reduce dissonance depends on the magnitude of the dissonance held.

STRENGTHS AND WEAKNESSES:

Cognitive Dissonance Theory has generated literally hundreds of studies. Its strengths are given below as:
(a) It has motivated a great deal of discussion and also has implications for a variety of situations.
(b) It makes predictions about whether people will seek information i.e. selective exposure.
(c) It makes predictions about human thought and behavior after making a decision i.e. post-decisional dissonance.
(d) It has implications for persuasion as well as the specific form of persuasion called induced compliance.
(e) Cognitive Dissonance Theory is a very wide-ranging theory.

(f) Other scholars believe that Cognitive Dissonance Theory is basically useful and explanatory but needs some refinements. For example, Wicklund and Brehm (1976) argue that Cognitive Dissonance Theory is not clear enough about the conditions under which dissonance leads to a change in attitudes.
(g) Festinger’s theory is not only the most important consistency theory; it is one of the most significant theories in social psychology. CDT has been the framework for over a thousand research studies (Perloff, 1993), most of which have supported the theory.

(h) (Harmon-Jones, 2000) believe that continuing to refine the theory by examining cognitions more specifically, for example, will yield rich theoretical insights.
(i) Cognitive Dissonance Theory has contributed greatly to our understanding of cognitions and their relationship to behaviors. The concept of dissonance remains a powerful one in the research literature, informing studies in psychology, cognitive psychology, communication, and other related fields

It has weakness too which are explained below as:

(a) It makes no predictions about how dissonance will be reduced. It lists several options for reducing cognitive dissonance (add consonant cognitions, change dissonant cognitions, alter the importance of cognitions), but surely persuaders want dissonance to be resolved in a way that furthers their goals. In other words, testability is not so high.
(b) The fact that it does not make specific predictions, like Social Judgment Theory, means that we should qualify the statement on experimental support for this theory.
(c) If the research on Dissonance Theory had been able to test specific predictions, the empirical support for this theory might be stronger than it is.
(d) It does not consider the nature of the persuasive message.

(e) It ignores the effects of message variables on cognitive dissonance and persuasion.

(f) Some researchers argue that dissonance may not be the most important concept to explain attitude change.

(g) Other researchers (Cooper & Fazio, 1984) argue that the original theory of cognitive dissonance contains a great deal of “conceptual fuzziness.”

ADVANTAGES:

One of the advantages of Dissonance Theory is that it can consider more than two cognitions at a time. Another advantage is that it acknowledges that some cognitions are more important than others, and that the importance of cognitions influences the amount of dissonance. Specifically, it predicts that the amount of dissonance is influenced by two factors: (1) the proportion of dissonant and consonant cognitions and (2) the importance of the cognitions.
For example, if I know four bad things and six good things about my friend Bob, I should experience more dissonance than if I know one bad thing and six good things. In the example below, think about how much dissonance would exist if I had all four of the dissonant thoughts versus if I only had one of these cognitions. It makes sense that the more inconsistent thoughts I have, the more dissonance I should experience.

REDUCTION STRATEGIES:


(a) Selective Retention:

Sheth (1970) assumes that people remember best and longest those messages that are consistent with their preexisting attitudes and beliefs. For instance, Television viewers, remember much more detail from the convention broadcasts of the political party to which they are philosophy closer than do the broadcasts of competing parties.

(b) Selective Perception:

It predicts that people will interpret messages in a manner consistent with their preexisting attitudes and beliefs. For example when your favorite politician change positions on an issue, they are flexible and heeding the public will, vice versa.

DIFFERENT PARADIGMS:

The Belief Disconfirmation: Leon Festinger (1956) says that people are confronted with information that is inconsistence with their belief, if the dissonance is not reduced by changing one’s belief, the dissonance can result in misperception or rejection of the information (When Prophecy fails).
Free Choice (Carrot & Stick, Incentive, Gift etc), Armus, 2001).

The Induced Compliance

The dominate paradigm at the time of the development dissonance theory was limited effects: thus, the selective processes were seen as limited media impact because content is selectively filtered to produce as little attitude change as possible.

CRITICISM:

This theory does have weaknesses and detractors. Firstly, one weakness that scholars point out relates specifically to our criterion of testability, which refers to the theory’s likelihood of ever being proven false. Researchers have pointed out that because Cognitive Dissonance Theory asserts that dissonance will motivate people to act, when people do not act, so testability.
Secondly, some critics argue that dissonance may not be the most important concept to explain attitude change. For instance, Festinger and Carlsmith (1959) found in the one dollar/twenty dollars experiment
Thirdly, biased scanning: It is argued that when people participate in an inconsistency such as arguing a position they do not believe in, they become motivated to think up all the arguments in favor of the position while suppressing all the arguments against it. Janis and Gilmore call this process biased scanning.

Fourthly, other scholars believe that Cognitive Dissonance Theory needs some refinements. For example, Wicklund and Brehm (1976) argue that Cognitive Dissonance Theory is not clear enough about the conditions under which dissonance leads to a change in attitudes. They believe that choice is the missing concept in the theory.

Fifthly, another refinement is suggested by the work of Joel Cooper and Jeff Stone (2000). Cooper and Stone point out that in the more than 1,000 studies using Cognitive Dissonance Theory, only rarely has the group membership of the person experiencing dissonance been considered. Cooper and Stone believe that group membership plays an important role in how people experience and reduce dissonance. For example, they found that social identity derived from religious and political groups had an impact on how people responded to dissonance.

COGNITIVE DISSONANCE AND CONSUMER BEHAVIOR:

The theory of cognitive dissonance has generated a good deal of research in consumer behavior. The relevant evidence from three phases of consumer behavior is reviewed here: pre-decisional determinants of product preference, post-decisional determinants of product preference, and information seeking behavior. The evidence from the first two areas generally supports the dissonance-based predictions, while the evidence from the third area generally fails to support the predictions. Twenty-three studies have since examined the applicability of dissonance theory to consumer behavior (Cohen, Houston, 1972).

With cognitive dissonance, you can use it to influence your customers. For example, if you want your customers to use tote bag for grocery shopping at your store, there are certain measures you can use. You can give out free tote bags and have them shop around which creates cognitive dissonance as other shoppers are self conscious and will buy a tote bag to not feel out of place in the store. You can also put up signs and posters of “saving earth through tote bags” in your store so customers are more inclined from pressure to buy and use them for grocery shopping (Hunt, 1970).

USING COGNITIVE DISSONANCE THEORY TO INCREASE MARKET SHARE:

Many businesses cater their products, services, and advertising to the needs and wants of consumers. However, by skillfully applying the concept of cognitive dissonance businesses can create demand for their products or services.

In a free market, competitive pressures keep prices down to an equilibrium level. Yet certain companies have certain products that rise up into near-monopoly positions. This allows the company to charge higher prices. But why should consumers pay more when a basic, low-price product will likely fulfill the purpose for which the product was designed.

Another classical experiment in cognitive dissonance demonstrates an important concept (Miller, Brickman, & Bolen, 1975). One group of schoolchildren was told that they “should” do better in math, and another group was told that they “are” good in math. The latter group subsequently performed better in math. This suggests that rather than telling a consumer that they should buy a product, it might do better to build them up as the kind of high-class, sophisticated consumer that demands only the best.

Effective utilization of cognitive dissonance in a marketing campaign can be an important factor in fostering brand loyalty. Used in the right amount (the major trick), the consumer will feel driven to purchase a particular product. The important thing for businesses to realize, however, is that this concept can be a powerful tool for creative marketing professionals to diversify and/or expand market share (Anderson, 1966).

COGNITIVE DISSONANCE AND INTERNATIONAL RELATIONS/POLITICS:

Cognitive dissonance plays a big role in perpetuating conflict. Take the example of Northern Ireland, or Bosnia, or the Israelis and Palestinians. In every case each side has characterized its opponents as less than human or barbarians and deserving of what is being done to them. This characterization allows people who may otherwise believe that it is wrong to kill to take part in terrorist activities or ethnic cleansing.
For example a Serb may not be willing to hear about the thoughts, feelings and family of a Bosnian, because these contradict the Serb’s view of Bosnians as inhuman. This concept helps explain why people are so opposed to counterarguments, especially when it regards a value or belief that is very important to them.

The Japanese bombardment of Pearl Harbor stunned a United States that had not been attacked by a foreign power on its own soil since the War of 1812. Arguably, even the American tragedy in Vietnam resulted from cognitive dissonance, as Republican and Democratic administrations alike mistook a war of national liberation as part and parcel of a global Soviet campaign for communist domination
Different ways in International Relations:

(a) Dialogue

In international relations Track II and Track III diplomacy play very important role in conflict resolutions. An example in the U.S. is the Public Conversations Project which has been facilitating dialogues between pro-life and pro-choice activists for several years.

(b) Disarming:

Behavior can create cognitive dissonance by acting against type. Egyptian President Anwar Sadat’s surprising trip to Israel in 1977 and Soviet Premier Mikhail Gorbachev’s trip to the U.S. in 1990 were the classic examples in this regard. Neither had visited the enemy’s country before. Each was quite personable and outgoing. This behavior elicited positive press and changed many Israeli and American minds about the intent or “goodness” of the enemy.

(c) Negotiation

It implies face to face communication. Often in tense conflict situations all communication has broken down between the sides. During the negotiation of the Camp David Accords, President Sadat and Prime Minister Begin did not meet face to face until the end. But both sides talked regularly to President Carter and his aides who shuttled back and forth with proposals and counter proposals. Anyway that increases communication and contact will create dissonance that disrupts stereotypes and hostile attitudes providing an impetus toward change.
COGNITIVE DISSONANCE AND CONFLICT MANAGEMENT:

Cognitive dissonance can play an important role in lessening or resolving conflicts. It can be a useful tool for overcoming or managing conflicts.
It may also be effective to lessen ethnic conflicts by pointing out the contradiction between religious beliefs and acts of terrorism or violence we can create pressure for people to rethink their actions. For example, a Protestant or Catholic terrorist in Northern Ireland can take part in violent activities because they have created cognitions that have dehumanized the other side. This gets rid of the dissonance between their actions and beliefs. Dissonance can be introduced by introducing new information about their opponents that shows the opponents as human. This will create dissonance between what they now know and what they are doing (Oshikawa, 1972).

HUMAN RESOURCE MANAGEMENT:

In recent times, multinational companies have understood the impact of Cognitive Dissonance among its employees and thereby take actions to manage it. People tend to hang out with others of ‘their kind’. If an individual doesn’t have an opportunity to mix with others of his kind, he gets alienated in the organization pretty soon and is on the way out. Thus it is an extremely useful practice to organize something like a ‘Birds of a Feather’ events (Sears, 1968).

COGNITIVE DISSONANCE, TERRORISM AND 9/11:

Defense analysts, intelligence specialists, political leaders and presidents can and do fall victim to pre-conceive views of sources and methods of national security threats. The entire U.S. defense establishment, including the White House, Pentagon, State Department, CIA, Congress, academia and industry, viewed American national security through the lens of communist conflict. As a result, the United States was conceptually and psychologically ill prepared for the coming 21st century conflict with Al Qaeda and other terrorist groups. The emerging threats from transnational, non-state actors willing to die in the commission of horrendous attacks on American civilians at home and abroad simply could not be accommodated by the post-Cold War security model. Almost across the board, the assumptions of the American security community would crumble in the face of the new reality.

ONGOING GLOBAL ECONOMIC RECESSION AND FINANCIAL CRUNCH:

Robert (2009) says that global economic and financial crisis is also a cognitive crisis on a grand scale. It seems to be part and parcel of the global financial crisis because EU has lost the authority to give seminal lectures to the emerging economies on how things should be done.

COGNITIVE DISSONANCE THEORY AND ASSOCIATED EXAMPLES FROM: PAKISTAN:

(a) Assassination of Osama Bin Laden by the US Marines in May 2011 in Pakistan. The US establishment used cognitive dissonance theory to demoralize the high spirits of Al Qaeda and Taliban by quoting the deceased personal diary “My children not to fight against the US and participate in Jihad. It was telecasted by all the regional and international news channels and newspapers.

(b) Terrorist offspring networks have been using cognitive dissonance theory for winning support and sympathies around the globe. They have been projected US and the West as enemies of Islam and whosoever indulged in these fanatic activities must go straight to Heavens.

(c) Malik Mumtaz Hussain Qadri assassinated former Governer Punjab Salman Taseer. Some sections of the local media projected him as insane man and his act not because of devotion to Muhammad (Peace be upon him) but mental illness.

(d) Rehman Malik Federal Minister for Interior recently once again unearthed the signed copies of deal of former Prime Minister Nawaz Sharif with former President General Pervez Musharraf. It raised doubts about Nawaz Sharif’s desire of democracy and fair play. It also created controversy about his legal pray in the apex court of the country about Memo-Gate Scandal.

(e) Halal Food case between Yummy Ice Cream and Walls: It was a famous case where ownership of the Yummy Ice Cream pleaded that wall did not use halal food stuff for its ice cream. The management also convinced the general masses by using cognitive dissonance theory and ultimately won the case.

(f) Famous case about the restoration of Chief Justice. The government counsel presented some naked pictures and documentary evidences of CJ in the court in order to defame his personality and cause.

(g) Benazir Bhutto twice Prime Minister of Pakistan had to face toughest channel of her political survival in the elections 1986. The opposition, especially Muslim League created conflicts to motivate their supports and right win sympathies to win elections by propagating “A Woman can not be Head of the State”.

(h) Imran Khan the symbol of change had to face the music in his early days of politics. In his first elections, the Muslim League projected him “Agent of Jews” and “Father of Illegal Baby” and ultimately he was defeated miserably.

(i) Even in today, most of the political parties and especially, Muslim League (N) labeled Imran Khan’s onslaught as agency sponsored and by doing this it may pollute the minds of democratic workers and supports.

(j) Nizam-e-Mustafa movement in Pakistan 1977 was the classic example of cognitive dissonance theory. The grand opposition created conflicts about Zulfikar Ali Butto’s religious faith and character.

(k) Granting of Most Favorite Nation (MFN) status to India started unending debate in Pakistan through ATPMA, mass media and other possible means.

(l) “Fight against Communism” projected as fight for the glory of Islam in Pakistan. Afterwards effects are still complicated and complex.

CONCLUSION:

The theory of cognitive dissonance developed by Festinger in 1950s is that when a person experiences conflicting ideas, states of emotions or feelings they will be driven to reduce this state of tension and will take action to return to consonance. Two factors affect the strength of the dissonance: the number of dissonant belief, and the importance attached to each belief.

There are three ways to eliminate dissonance: reduce the importance of the dissonant belief, add more consonant beliefs that out weight the dissonant beliefs or change the dissonant beliefs so that they are no longer inconsistent.

It applies to all situations involving the formation of attitudes and change. Therefore, it is particularly relevant to decision making and problem solving. Cognitive dissonance can be a motivating factor for us to make change in our lives. Some researchers note that the concept of dissonance is confounded by self concept or impression management.

It occurs most often in situation where an individual must choose between two incompatible beliefs or actions. The greatest dissonance is created when the two alternative are equally attractive. Furthermore, attitude change is more likely in the direction of less incentive since this result in lower dissonance.

Dissonance is when you have internal conflict; it is cognitive when you recognize it. Cognitive dissonance is as rare and precious as white pearl. It is key to promoting innovation and to reinventing oneself. It can be motivating factor for us to make change in our lives.

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May 142012
 

Mehmood-Ul-Hassan Khan

Right from ancient times to modern age, human civilization has been encircled by power politics. Strong defence has been one of the main instruments to keep enemies at bay in war theatres and peace situations/environments. It guarantees smooth sailing of governance, territorial sovereignty and national pride. It leads the way of glory, durable peace, and sustainable socio-economic development and United Arab Emirates (UAE) is one the exemplary model to follow in this regard. Right from the beginning, UAE under successive visionary leadership maintained its focus to institutionalize strong armed forces, gradually increase its military capabilities and moreover modernize its weaponry.
Keeping in view, the rapidly changing geo-political and geo-strategic scenarios in the Arab Gulf, Gulf Cooperation Council (GCC) and the Middle East at large, importance of professional armed forces has increased tremendously. Non state threats like piracy, terrorism, extremism, human trafficking and the last but not the least, energy security speak tall about the importance of capable armed forces. Moreover, ongoing economic prosperity march is also directly linked with the performance and efficiency of the armed forces in the region.
Sixth May marks the 36th Unification Anniversary of the Armed Forces of United Arab Emirates which symbolizes the Federation and the national unity. On May 6, 1976 a historic decision was made to unify the Armed Forces of the Emirates towards a sublime goal: defend the UAE and its national achievements.

Sixth May 1976 is a glorious day in history when the UAE Armed Forces was unified under one flag and one command to be an impregnable shield to defend our nation and our achievements. It is the day of appreciation for UAE’s men in uniform. Harry Truman, the former US President expressed the importance of Armed Forces Day by stating “this is simply a day to salute all men and women in all branches of the service who protect our country and you.”They can be called upon at a moment’s notice to perform a risky and perilous mission for freedom and country.” The UAE Armed Forces day is also celebrated with zeal and pride every year.

Stages Labels/Phases
Stage I Coast of Oman Scouts
Stage II Trucial Emirates Force later as Defense Force
Stage III Armed Forces
Source: National Shield Journal (April 2012).

It was indeed a gigantic effort and the late Sheikh Zayed bin Sultan Al Nahyan (May God bless his soul), Father and Founder of the UAE Federation who laid the foundation for the military thinking and doctrine adopted by the armed forces until they became a highly sophisticated force.

The formation of the armed forces coincided with the early days of the 1971 Federation, as the concept behind the forces was in line with the UAE’s socio-economic and social master development plan. The two building processes developed in complete harmony in all fields of national life. His Highness Sheikh Khalifa bin Zayed Al Nahyan, President of the UAE and Supreme Commander of the Armed Forces (May God protect him), has played a key role in turning the late Father and Founder of the Federation Sheikh Zayed’s vision into reality. His Highness was totally focused on the armed forces development plans, establishing military academies and institutions to arm cadets with modern military sciences.

The unification of the armed forces had not been smooth and easy but ultimately the will of visionary leadership prevailed which strengthened the Federation, developed and upgraded the armed forces in all aspects and acquired vast knowledge in the military field. It gradually unleashed a comprehensive process to bring in state-of-the-art weaponry and acquire the most modern military field skills.

According to National Shield Journal the Armed Forces are now made up of 51,000 personnel; 44,000 in the Army, 2,500 in the Navy and 4,500 in the Air Force. Before 1976, the UAE had about 3,000 regular military personnel. Reports which appeared in the UAE “Dira’ Al Watan” magazine on the event highlighted the UAE’s armed forces’ success in adopting modern defence systems and technologies in a relatively short period of time. It also highlights salient features of strong defence, self-reliance and deterrence.

Highness-Sheikh-Khalifa-bin-Zayed-Al-Nahyan-President-of-the-United-Arab-Emirates-Supreme-Commander-of-the-UAE-Armed-Forces-is-taking-the-guard-of-honor

President of the UAE and the Supreme Commander of the Armed Forces Sheikh Khalifa Bin Zayed Al Nahyan in his message on the 36th Armed Forces Day reaffirmed his strong commitment to the development and requirements of its armed forces.”Our commitment to developing our Armed Forces and providing all resources to enable them shoulder their responsibilities and carry out their duties is firm and unwavering and we are confident that these forces are capable of keeping up with modern technology and approaches to preserve their high preparedness to take up their responsibility of defending the nation and its security and stability, said Sheikh Khalifa Bin Zayed Al Nahyan.

Sheikh Khalifa highly appreciated the services of the first generation of the military whose contributions have enriched the march of our Armed Forces and laid the firm foundations for its growth and development.

Sheikh Khalifa highlighted that Armed Forces has always played an efficient role in the region including participation in the Peninsula Shield Force which represents just one mechanism of military cooperation among the member states of the Gulf Cooperation Council. The Armed Forces have always made sure to shoulder their international responsibilities through contributing to the international peacekeeping forces Khalifa further elaborated.

He proudly said UAE Armed Forces had set an example of discipline and commitment which reflected the authentic positive image of the nation and its people and added a humanitarian aspect to their traits. Armed Forces has been instrumental in national action though drawing up and implementing plans as part of its role in sustainable development nationwide.

Vice-President-and-Prime-Minister-of-UAE-and-Ruler-of-Dubai-His-Highness-Sheikh-Mohammed-bin-Rashid-Al-Maktoum-

In his message on the occasion, His Highness Shaikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, labeled the army as men of chivalry, magnanimity, altruism and self-sacrifice. “Every new day dawns making you more adherent to the values of fidelity, loyalty, redemption, and more determined to perfection, success and excellence”. The decision taken on the 6th of May 1976 personified the faith of the founding fathers in the importance of the Union and stressed their determination to consolidate the Union and enhance its architecture, thus discrediting the doubts of sceptics about our dreams of a powerful nation that faces the future with confidence, hope and optimism” Shaikh Mohammad said.

The UAE Ambassador to Pakistan Essa Abdullah Al Basha Al Noaimi and Chairman Joint Chiefs of Staff Committee Gen. Khalid Shameem Wynne

The UAE Ambassador to Pakistan Essa Abdullah Al Basha Al Noaimi said the ties between Pakistan and his country will expand in days ahead as he is committed to further cement the multi-faceted relationship. He made these brief remarks during a reception hosted by Brigadier (Staff) Abdulla Mohammed Ali Al Kaabi to the 36th anniversary of the UAE Armed Forces Unification Day.

The envoy said the UAE had already undertaken many projects in Pakistan for the welfare of its people and remained committed to do more in this regard.

Chairman Joint Chiefs of Staff Committee Gen. Khalid Shameem Wynne was the chief guest on the occasion indicating close ties between the armed forces of the two brotherly countries. It was attended among others by diplomats from many countries, politicians, journalists and members of the Non-Governmental Organizations.

The Armed Forces uphold the UAE’s foreign policy, which is ever ready to combat any foreign aggression and strives for good neighbourly relations. Throughout its history, armed forces have been playing a major role in humanitarian assistance and peacekeeping operations. UAE armed forces had multiple contributions to humanitarian relief operation world wide.

Armed Forces have played a vital peacekeeping role under the United Nations which earned world recognition and respect for the country. There is no doubt that the wise policy laid down by the late Sheikh Zayed bin Sultan Al Nahyan (May God bless his soul) and pursued by His Highness Sheikh Khalifa bin Zayed Al Nahyan, has motivated the UAE people to extend a helping hand to the needy. They have gained wide experience in handling people of different backgrounds. UAE Armed Forces was part of the Arab Deterrent Force to maintain peace in Lebanon, helped the Somali people in the early 1990s, joined in the liberation of Kuwait, and participated in relief missions in Kosovo, Pakistan and Yemen. The Armed Forces played a major role in humanitarian assistance to many countries badly affected by natural calamities and contributed to the social welfare of its people.
General Shaikh Mohammed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces, termed May 6th a shining landmark in the history of armed forces as it takes a special place in our national march, which is filled with countless gains and achievements on the internal and external levels.
In a message given to the Nation Shield (Dira Al Watan) magazine on the occasion of the 36th anniversary of the unification of the UAE Armed Forces, General Shaikh Mohammed said that the unification of our armed forces under one central command and one flag and logo was done with the goal to make it a strong shield that protects homeland’s security, sovereignty, stability and territorial integrity.
During the devastating floods in Pakistan last year, UAE Armed Forces successfully carried out grand operations of rescue, distribution of relief goods, and logistics to different parts of Pakistan. Chinooks rigorously participated in the humanitarian assistance activities in the most flood affected regions of Punjab, Sindh, Khyber Pakhtunkhwa and Balochitsan. UAE Military Field Hospitals launched effective vaccination campaigns to save children, women and elderly people from different diseases. Water purification plants were also set up to provide clean drinking water in the most flood affected areas.
Concluding Remarks
Armed Forces are the national shield of a country. Strong armed forces and modern weaponry and capabilities are must to cope with all the regional and international security threats. Political wisdom, commitment and above all visionary leadership has played remarkable role in building UAE Armed Forces capabilities. UAE is an independent and sovereign country which has its own each and every possible modern Defence System to protect its national pride. Thanks to successive rulers and visionary leadership of UAE. It is reality that the unification of the UAE armed forces was turning point that helped it to strengthen its regional and international presence. Long Live Armed Forces of UAE

May 112012
 

PROFESSOR ALI SUKHANVER

 

History is going to repeat itself very soon. The people of Pakistanmust be ready for another episode like that of the Abbotabad Hunting. Zawahiri is in Pakistan; assured the gracious lady Hilary Clinton talking to media in Kolkata, a few days back. She further said in the same interview, “You have to go over those who are trying to kill you. You have to be focused on that.” Hilary is no doubt very much true in her concept of pursuing those who are trying to kill you. Her approach in this regard must be sincerely followed by all those who are being consistently under the target of their oppressors, sometimes in the form of terrorists and sometimes in the shape of exploiters. It seems that the so-called Islamic extremists are also following the same philosophy of chase n hit as expressed by Hilary Clinton. They are always going over those who are trying to kill them. It is simply the game of Cat and Rat but the positions of Tom and Jerry keep on changing. Unfortunately this game is going to end nowhere; neither the Tom nor the Jerry seems willing to give up but what about millions of those who have nothing to do with either of the two opponents. Be it the 9/11 incident or the Mumbai Blasts or the every day showering drone attacks on blameless people of Pakistan; we find millions of guiltless lives at stake. Who is going to compensate for this wholesale massacre; world is looking towards Hilary for a satisfactory answer to this question.

Continue reading »

 Posted by at 2:02 pm
Apr 302012
 

PROFESSOR ALI SUKHANVER

 

In this world of ever strengthening socialization, all time sky-rising graphs of education and ever increasing standards of moral values, liberty, freedom and independence are the terms which are very much talked of but very little cared for. The more civilized a country seems, the more involved it is in ridiculing all these terms. Today stronger is the one who has more courage and determination to challenge the liberty, freedom and independence of others. The 2nd May of every year would always remind the whole of this world how once a so-called civilized nation exploited the trust and belief of one of its faithful allies in the name of war against terror. The Abbotabad operation is one of the worst examples of human rights violation as well as of challenging the liberty, freedom and independence not of a piece of land but of the whole nation. The people ofPakistanwould never forget how their American friends played with their feelings and emotions and how they mitigated and humiliated all rules and regulations regarding diplomatic norms and traditions in the garb of the Abbotabad operation. Continue reading »

 Posted by at 10:18 pm
Apr 302012
 

 “The News” report by Hamid Mir

Osama bin Laden is history now but Al-Qaeda is still determined to make some new history. US officials have rightly claimed many times that Al Qaeda has become weaker after the death of Osama bin Laden but they cannot deny the fact that bin Ladenism is still a source of inspiration for the militants fighting from Afghanistan to Yemen and from Iraq to Palestine. Dead Osama is as dangerous as living Osama.

The Obama administration has foiled at least 8 terrorist plots on the US soil since the death of Osama bin Laden on May 2, 2011. President Obama can take credit of bin Laden’s death but he is not aware that actually bin Laden got the death of his own choice. It was his old dream not to be captured by enemy but to be killed by enemy and no burial in any grave. Continue reading »

 Posted by at 8:55 am
Apr 252012
 

Karachi—As Facebook and other social sites are becoming popular day by day in Pakistan, an important Asian country, hundreds of girls are being blackmailed by the social networking sites forcing them to limit activities to their homes and even to commit suicides.

According to the reports of Federal Investigation Agency (FIA), cyber crimes are rampant across the country and a number of educated, respectable and distinguished girls are being blackmailed. “About 99 percent of complaints are being lodged by girls that their accounts are hacked and profile picture edited,” FIA sources revealed. “After that indecent pictures are uploaded on Facebook and other social websites,” they complained. Continue reading »

 Posted by at 10:08 pm
Apr 252012
 

Karachi—Bakhtawar Bhutto Zardari, daughter of former Prime Minister Benazir Bhutto, on Tuesday extended her full support for Prime Minister Yousuf Raza Gilani, currently facing harsh decision in contempt of court issue.

She has urged him not to violate the Constitution of Pakistan. “You will not desecrate the graves of our martyrs. You may lose your office. You may lose your government but you must do what is right,” President Zardari’s daughter posted her message on social media website Twitter on Tuesday. Continue reading »

 Posted by at 10:07 pm
Apr 172012
 

PROF. ALI SUKHANVER

Last month, I had been there inDhakafor more than a week and every moment was a moment of learning. When I was looking across the windows of my car at the sky-kissing buildings on the jam-packed roads ofDhaka, a saying of Bill Gates kept on resounding in my ears, “I always failed in exams but my class fellows always topped. Now the toppers of my class are employed in my company.” No doubt that great hustle and bustle and the lively hue and cry was a proof that I was somewhere in a land which is destined to be world’s tomorrow. The most important thing I learnt there was that tourism is the main source of bringing prosperity to a country; andBangladeshis certainly very much fertile in this respect. I also concluded that terrorism and tourism never go side by side; the presence of so many tourists in the streets of Dhaka indicated to me thatBangladeshis a land still safe from the menace of terrorism.

Continue reading »

 Posted by at 9:27 pm
Apr 142012
 

“The News” report by Murtaza Ali Shah

CAMBERLEY: A young Pakistani cadet won the prestigious “Sword of Honour” for overseas cadets at the annual Sovereign’s Parade at the Royal Military Academy Sandhurst here.Officer Cadet Muhammad Talha Zahid from Pakistan Army attended the academy during 2011/12 along with cadets from well over 30 countries.

 

“I am the 5th Pakistani cadet to have achieved this honour since Pakistan Military Academy started sending its graduates here. I am thankful to my trainers and my family for all the encouragement they have provided. I am honoured that I was able to win this for Pakistan,” he told Geo News in an interview. Continue reading »

 Posted by at 1:17 pm
Apr 122012
 

PROFESSOR ALI SUKHANVER

 

There will be time; there will be time; time to repent, time to regret, time to feel sorry and time to lament; but that will be too late. The people playing in hands of the conspirators would one day feel sorry for no one else but for their own-self, one day when they would realize that they had been brutally exploited against their own people, against their own religion and against their own land. That is the actual story of tomorrow for those who are now joining hands with the western conspirators and helping them out in destabilizingPakistan, ignoring the reality thatPakistanis the only country which has an identity as a fort of Islam. Today it is the most favourite activity for some of the so-called media analysts to ridicule and make fun of thePakistanarmy and the intelligence agencies ofPakistan. These are the people who feel pride in unfair bashing of the army just for the sake of their trivial and petty interests. In their struggle to please their foreign masters, such analysts are simply undermining the very Continue reading »

 Posted by at 11:24 pm
Apr 012012
 

The News report

LONDON: A foreign-born scholar of Pakistani descent, Dr Azeem Ibrahim, a PhD from Cambridge University, a former Research Scholar at the Kennedy School of Government at Harvard University and a World Fellow at Yale, world’s top three seats of learning, has joined Imran Khan and has been named his Strategic Policy Development Advisor.

 

In a special article for The News, Dr Azeem said it was time the country achieved its “second independence” and threw off the denigrating suggestions that it is a failed state, a client state or a country on the brink of disaster.

Continue reading »

Mar 312012
 

ISLAMABAD: The United Kingdom (UK) Border Agency (UKBA) will implement new global changes to the immigration rules for those aspiring to work or study in the UK, read a British High Commission press release issued on Friday.

Full details of the changes, which come into effect on April 6, could be found on the UKBA’s website. These changes would not be applied to marriage settlement applications.

The UKBA is also introducing new measures to help improve the level of customer service to applicants from Pakistan, including a new online application system and a priority visa service. Continue reading »

Mar 312012
 

By Zafar Iqbal

Two brothers loved to visit the quiet pasture with their goats and sheep. However, they were unaware that this enjoyable hobby would be fatal for them. Suddenly, they slipped in the mud and were trapped by a hidden landmine which went off with a deadly bang. They were killed on the spot.

The incident occurred when the world celebrated the 20th anniversary of the International Campaign to Ban Landmines. The victims were playing in a remote village across the line of control (Lo C), the disputed border dividing Kashmir between India and Pakistan. Both countries have been accused of the mass production and excessive use of landmines. They also refuse to join the international treaty which binds states never to use, develop, produce, stockpile or transfer antipersonnel landmines. Continue reading »

 Posted by at 10:20 am
Mar 242012
 
ali-sukhanver2

PROFESSOR ALI SUKHANVER

 

Though this world of today has to bear the blame of being very much complicated, intricate, self-centered and to some extant knotty and thorny because of its over-mechanized and ultra-computerized ways and manners but still we find in abundance a very strong urge and undefeatable passion of serving the suffering and ailing humanity from east to west and from north to south. It is something very much positive and appreciable that in spite of so many individual internal and external problems of their own, the member countries of the SAARC organization and our friends in the European Union spare a lot of their precious time to ponder over the situation regarding the increasing violence and terrorism in the world which is no doubt depriving this world of the most valuable and inevitable need of today, that is the peace. Continue reading »

 Posted by at 8:33 am