September 26, 2012

‘Intel Inside’ ignites mobile branding war

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SAN FRANCISCO: As the mobile computing wars heat up, chipmakers that supply the crucial components inside smartphones and tablets aim to grab more of the glory. Not content to remain in the shadows of hot consumer brands like Apple or Samsung, chipmakers — including Intel, Qualcomm and Nvidia — want consumers to get to know the processors that power their mobile devices.Read More »‘Intel Inside’ ignites mobile branding war