By Erum Zaidi
The prices of locally-manufactured cars are being slashed to boost sale of the vehicles as the industry is facing a serious recession due to a variety of reasons, it was learnt on Tuesday.
The market sources told The Nation that the major auto assemblers were planning to reduce prices of CBU and CKD units of various cars models and engine variants with an objective to revive the sales growth of their respective companies.
In order to attract more buyers to bring back towards auto market, the “price war” among indigenous auto producing companies is yet to start. These companies could offer new prices by launching catchy promotional campaigns. In this way, the locally-produced car prices will be more affordable for the buyers.Read More »KARACHI: Assemblers plan cut in cars prices to boost sale